Our AI agent runs on your Google Ads account every single morning — pulling live data, catching wasteful spend, surfacing winning search terms, and landing a plain-English report in your inbox before 9:30 AM. At a fraction of agency cost, with zero percentage of your budget taken.
Most small businesses spending money on Google Ads are being quietly drained by a system designed to benefit agencies, not them.
Traditional Google Ads agencies charge $500–$2,000+ per month in management fees, then take 10–20% of your entire ad spend on top. On $5,000/month in ads, that's another $500–$1,000 gone before Google sees a cent. You're subsidising their overhead, not your growth.
Agencies manage dozens of clients. If a keyword starts haemorrhaging money on a Tuesday morning, it might not be caught until the Friday review. By then you've burned budget on searches that were never going to convert. Google Ads requires daily attention — not weekly.
When did you last get a plain-English report showing exactly which keywords are earning their spend and which aren't? Which searches are converting and which are wasting money? Most businesses are flying blind, trusting that their agency is watching. Often, they aren't watching closely enough.
Seven automated tasks run on your account at 9:00 AM AEST, every day — including weekends.
Every keyword measured individually — not rolled-up totals. You see exactly which keywords are earning their spend and which aren't: spend, clicks, impressions, CTR, and conversions, per keyword.
Daily reportAny keyword that hits spend threshold, collected enough clicks, and generated zero conversions gets automatically paused before it wastes more budget. You're notified every time it fires. Default: $15 AUD spend + 20 clicks, 0 conversions.
Automated actionTwo lists surface every day from your actual search data: converting queries (recommended as new keywords to add) and wasted spend queries (recommended as negatives to block). The data is in your hands, not hidden in an agency dashboard.
Daily reportEvery report shows this week vs last week with clear trend indicators — spend, clicks, CTR, conversions, conversion rate. You always know whether performance is improving, declining, or holding steady.
Daily reportIf a campaign is on track to blow its daily budget before midnight, the agent flags it so you can act — before the overspend happens, not after. Default alert triggers at 15% over budget.
Always actionableYour account is benchmarked against Australian industry averages every day. CTR target: 2.5%+. Conversion rate: 4.0%+. Cost per conversion: ≤$80. Leads per day (7-day avg): 1.5+. All targets are adjustable for your industry.
Daily reportA clear, structured email every morning. Only raises an alert when there's something to act on — no noise when everything is running fine. During your learning period, reports are clearly labelled as observation-only.
Daily deliveryGoogle Ads needs approximately 14 days to collect data and train its algorithm before campaigns perform at their best. This is a Google platform reality — Smart Bidding, Quality Score, and conversion tracking all require historical signal before they can optimise effectively.
During the first 14 days, we observe rather than intervene — pausing keywords before Google has enough data can permanently damage campaign learning. From day 15 onward, full automated optimisation switches on.
Daily reports land every morning. KPI alerts shown for reference only. Auto-pause disabled to protect algorithm training. Budget pacing alerts always actionable.
Auto-pause fires on dead keywords. KPI assessment raises live alerts. All seven monitoring tasks run at full sensitivity. Campaigns start paying for themselves.
Getting set up takes about 10 minutes on your end. We handle everything else.
Developer token, Customer ID, OAuth Client ID and Secret from Google Cloud Console. Takes 10 minutes — we walk you through it step by step.
No campaign yet? We build it from scratch: structure, keywords, match types, geo-targeting, Responsive Search Ad, and budget. Everything starts paused — you approve before a dollar is spent.
We notify you when the campaign is ready. You review it in your own Google Ads dashboard and enable it when you're happy. Nothing spends without your go-ahead.
From the next morning at 9:00 AM AEST, daily reports land in your inbox. The learning period begins. You watch the data build while Google trains its algorithm.
After 14 days, auto-pause, KPI alerts, and full optimisation switch on automatically. Your account is now running on daily AI attention — not weekly human check-ins.
A $20,000/year agency retainer on $5,000/month in ad spend. Here's what you're actually getting.
Everything on this page in a shareable, printable format. Includes the full capability breakdown, learning period explainer, onboarding checklist, and pricing — ready to pass to a business partner or keep on file.
No percentage of spend. No lock-in contracts. No setup fees on the Managed plan. Cancel any time.
Bring your own existing campaign
No campaign yet? We build it included
Compare: a traditional agency on $5,000/month in ads costs $20,000+/year in fees plus $6,000–$12,000 in spend cuts.
IYS Managed costs $5,988/year — with daily monitoring instead of weekly check-ins.
Any Australian small business spending money on Google Ads and not getting daily visibility into where it goes.
Everything you need to know before getting started.
No. If you're on the Ads Managed plan, we build your first campaign from scratch as part of onboarding — including campaign structure, keyword research, match type strategy, geo-targeting, and a Responsive Search Ad. The Ads Monitor plan requires an existing campaign to monitor.
Every new campaign is created in Paused state — nothing spends until you log into Google Ads and enable it yourself. The only automated action the agent takes once you're live is pausing individual underperforming keywords (not whole campaigns), and you're notified by email every time this happens. You can re-enable any keyword manually at any time.
Google Ads' Smart Bidding and Quality Score systems need historical data to optimise bids and ad placement effectively. During the first 14 days, the algorithm is learning which searches, times, and users convert for your business. Pausing keywords during this window can reset the learning and permanently damage performance. So we observe and report during the first 14 days, then switch on full auto-optimisation from day 15 once the data is reliable.
Never. The flat monthly fee ($299 or $499) is all you pay us. Every dollar of your ad budget goes directly to Google. Traditional agencies charge 10–20% of spend on top of their management fee — on a $5,000/month budget, that's an extra $500–$1,000/month going to the agency instead of driving leads.
Yes — full access, always. The agent works with your account, not instead of you. We never restrict your access or manage campaigns inside a separate dashboard. Your Google Ads account remains yours at all times. If you cancel, everything stays in your account exactly as it is.
The benchmarks (2.5% CTR, 4.0% conversion rate, ≤$80 cost per conversion) are Australian industry averages — not guarantees. Every market and industry is different. During the 14-day learning period KPI alerts are shown for reference only — no alarms are raised. After that, when a KPI is missed the report tells you exactly which metric is underperforming and what to investigate. All thresholds are adjustable to match your specific industry and goals.
No lock-in contracts. Email us to cancel any time and your billing stops at the end of the current month. Your Google Ads account is unaffected — all campaigns, keywords, and ads remain exactly as they are. There's no handover fee or exit process.
Things like billing issues, account suspensions, or major strategy changes — we flag those in your daily report and note that they require action in your Google Ads account directly. The agent never makes decisions outside its defined scope without telling you, and it never touches billing or account settings.
Tell us about your business and where you're at with Google Ads. We'll confirm your plan and begin onboarding immediately.
Daily AI-powered management. Every keyword, every morning. No percentage of spend. No lock-in. From $299/mo.